Banking

Is your bank ready to move beyond basic automation and truly enhance customer engagement and profitability?

It's time to face the music: some of our long-held banking practices are simply not sustainable. They erode customer trust, damage brand loyalty, and ultimately hinder long-term profitability. So, let's stop treating our customers like walking ATMs.

The future of banking is intelligent, and it's powered by the synergy between human and AI. In my latest article, "Augmented Intelligence in banking," I explore how AI systems like the Customer Lifetime Orchestrator (CLO) are transforming modern bank

For bank executives seeking to drive substantial growth in CLV, enhance customer loyalty, and optimize product adoption, AI-driven Customer Lifetime Orchestration offers a compelling solution.

Discover how banks can unlock the power of AI to maximize Customer Lifetime Value (CLV) in my latest article.

2024 has been a year of growth, learning, and exciting new beginnings. I'm deeply passionate about creating a future where banking truly empowers individuals and businesses, and I'm thrilled to be pursuing this vision at Backbase .

A well-architected CDP can also serve as a foundation for advanced AI applications, such as generative AI and machine learning.

The hyperbole surrounding AI's potential is obscuring its practical applications. Leaders must elucidate AI's capabilities, eschewing technical jargon, and centering discussions on tangible business challenges and attainable use cases.

Chris Shayan as a guest on ‘Banking Reinvented’ podcast.