My passion lies at the intersection of purposeful technology and captivating experiences.

Looking beyond 2028, I anticipate the rise of sentient search agents, capable of not only interpreting but also anticipating and even influencing user needs.

The image below from Harvard Business Review depicts a Customer Value calculation framework. This framework directly connects to our CLO solution (AI Agent driven CLV optimizer) at Backbase.

The AI-augmented leader strategically integrates AI to amplify human strengths. They cultivate awareness, wisdom, and compassion, leveraging AI to enhance each.

Is your bank ready to move beyond basic automation and truly enhance customer engagement and profitability?

This article tackles the practical hurdles banks face when implementing Data Mesh, a crucial architecture for unlocking the full potential of data and AI. I explore common roadblocks.

A must-read for bank executives, CDOs, and Heads of Data Science. The future of banking hinges on data and AI. It's not just about incremental improvements; it's a fundamental shift.

It's time to face the music: some of our long-held banking practices are simply not sustainable. They erode customer trust, damage brand loyalty, and ultimately hinder long-term profitability. So, let's stop treating our customers like walking ATMs.

The future of banking is intelligent, and it's powered by the synergy between human and AI. In my latest article, "Augmented Intelligence in banking," I explore how AI systems like the Customer Lifetime Orchestrator (CLO) are transforming modern bank

For bank executives seeking to drive substantial growth in CLV, enhance customer loyalty, and optimize product adoption, AI-driven Customer Lifetime Orchestration offers a compelling solution.